Domain name trademark infringement is a serious issue that can negatively affect your business in many different ways. If someone decides to take your brand and use it for profit, you could lose out on a lot of income. When you first notice domain name trademark infringement against yourself, it can be easy to freak out and immediately start to think about the legal action you can take against the offending company. However, there are many different courses of action you can take in order to resolve this issue, without having to go through the hassle of taking legal action. Legal action usually involves high costs, fees and is very time-consuming, and you want to avoid all of this for obvious reasons if the issue can be resolved without it. There are several steps you should take when you suspect domain name trademark infringement, and the situation should be looked at carefully and then these possible steps followed.
Seek professional advice
When domain name trademark infringement occurs, it is important to have a professional by your side who can guide you through the various processes that come with it. The legal system is often a complicated thing, and it takes someone who has studied it, has qualifications and experience in it, to help you through these processes. They will be able to tell you what steps to take next, and how you can resolve these issues with ease, as well as act on your behalf. Finally, if it comes to it, they will help you to take the offending company to court in the case of a legal battle. Domain name trademark infringement falls under the law category, and therefore a solicitor is necessary to give you professional advice.
Enforce your rights
In the event of domain name trademark infringement, it is important to enforce your rights as a company. You should immediately notify your solicitor and take some form of action as soon as possible. The longer someone is partaking in domain name trademark infringement related to your brand, the more you are losing potential customers and profits. You should always seek professional advice first before taking action, however, action should definitely be taken. You are trying to avoid going to court, so the previous action can be taken to make this unnecessary. Sending a cease and desist letter from your solicitor is a good way to scare off the offending company, however, further action can also be taken. Domain name trademark infringement should be taken seriously, and you should always enforce your rights as a company with its own brand, no matter what.
Alternative Dispute Resolution (ADR)
Alternative Dispute Resolution (ADR) can be used to resolve these issues before they go to court. A solicitor will attempt to mediate between both sides in order to find a resolution to the domain name trademark infringement. If a solution is found, then both companies are happy, and everybody moves on. However, if no solution can be found, then the issue may need to go to court to be resolved. ADR is usually quicker and cheaper than going to court and should be used before any proceedings take place in a court of law.
In summary, domain name trademark infringement is serious and should be taken seriously by any company. There are some steps you can take including seeking professional advice from a solicitor, enforcing your rights as a company and using alternative dispute resolution (ADR) in order to resolve domain name trademark infringement issues before they proceed to a court of law.